Data Protection

An overview of data protection


The following gives a simple overview of what happens to your personal information when you visit our website. Personal information is any data with which you could be personally identified. Detailed information on the subject of data protection can be found in our privacy policy found below.

Data collection on our website

Who is responsible for the data collection on this website?

The data collected on this website are processed by the website operator. The operator's contact details can be found in the website's required legal notice.

How do we collect your data?

Some data are collected when you provide it to us. This could, for example, be data you enter on a contact form.

Other data are collected automatically by our IT systems when you visit the website. These data are primarily technical data such as the browser and operating system you are using or when you accessed the page. These data are collected automatically as soon as you enter our website.

What do we use your data for?

art of the data is collected to ensure the proper functioning of the website. Other data can be used to analyze how visitors use the site.

What rights do you have regarding your data?

You always have the right to request information about your stored data, its origin, its recipients, and the purpose of its collection at no charge. You also have the right to request that it be corrected, blocked, or deleted. You can contact us at any time using the address given in the legal notice if you have further questions about the issue of privacy and data protection. You may also, of course, file a complaint with the competent regulatory authorities.

Analytics and third-party tools

When visiting our website, statistical analyses may be made of your surfing behavior. This happens primarily using cookies and analytics. The analysis of your surfing behavior is usually anonymous, i.e. we will not be able to identify you from this data. You can object to this analysis or prevent it by not using certain tools. Detailed information can be found in the following privacy policy.

You can object to this analysis. We will inform you below about how to exercise your options in this regard.

Web analysis by Matomo

1. Scope of processing of personal data

On this website, KENDAXA uses Matomo, an open source software tool, to analyze the surfing behavior of our website visitors. In doing so, data is only transmitted to our servers and not to external servers. Matomo uses cookies, small text files that are stored on the computer of the visitor to the website, which enable the analysis of website usage. The information obtained by cookies is transmitted to the KENDAXA server and stored there so that usage behavior can be evaluated. Your IP address is an anonymous identifier for us; however, we do not have any technical means of identifying site visitors - they remain anonymous. KENDAXA sees this analysis as part of its Internet service and would like to further improve the website and make it more attractive by adapting it more and more to the needs of the website visitors. If you agree to the web analysis using Matomo, the following data will be collected when individual pages on our website are accessed:

  1. 2 bytes of the IP address of the calling system of the user
  2. The website accessed
  3. The website from which the user came to the accessed website (referrer)
  4. The sub-pages that are accessed from the accessed website
  5. The length of time spent on the website
  6. The frequency with which the website is accessed

The software runs exclusively on the servers of our website. The user's personal data is only stored there. The data will not be passed on to third parties. Here you can decide whether a web analysis cookie may be stored in your browser in order to enable us to collect and analyze statistical data.

2. Legal basis for processing of personal data

The legal basis for processing users' personal data is Article 6 (1) (a) GDPR.

3. Purpose of data processing

The processing of the personal data of the users enables us to analyze the surfing behavior of our users. By evaluating the data obtained, we are able to compile information about the use of the individual components of our website. This helps us to continuously improve our website and its user-friendliness. By anonymizing the IP address, the interests of users in protecting their personal data are adequately taken into account.

4. Duration of storage

The data will be deleted as soon as they are no longer required for our recording purposes. The generated statistics and underlying data are not deleted.

5. Opposition and removal option

You can object to the storage and evaluation of this data by Matomo at any time. In this case, a so-called opt-out cookie is permanently stored in your browser, which causes Matomo not to collect any data for storage and analysis. This gives you full control over the use of cookies. Cookies that have already been saved can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it is possible that not all functions of the website can be used to their full extent. However, should you intentionally or unintentionally delete this cookie, the objection to the data storage and analysis will also be removed and can be renewed via the following link – deactivate Matomo data collection.

Alternatively, most modern browsers have a so called "Do Not Track" option, which they use to tell websites not to track your user activity. Matomo respects this option. You can also deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. You can find more information on the privacy settings of the Matomo software under the following link:

Reference is made to your right to rectification, erasure and objection in accordance with Articles 16, 17 and 21 GDPR; see below for more details.

General information and mandatory information

Data protection

The operators of this website take the protection of your personal data very seriously. We treat your personal data as confidential and in accordance with the statutory data protection regulations and this privacy policy.

If you use this website, various pieces of personal data will be collected. Personal information is any data with which you could be personally identified. This privacy policy explains what information we collect and what we use it for. It also explains how and for what purpose this happens.

Please note that data transmitted via the internet (e.g. via email communication) may be subject to security breaches. Complete protection of your data from third-party access is not possible.

Notice concerning the party responsible for this website

The party responsible for processing data on this website is:

KENDAXA Holding GmbH
SAugust-Bebel-Straße 34
04275 Leipzig

Telephone: +49 (0)341 523 808 00

Data Protection Officer contact is:
Telephone: +49 (0)341 523 808 13

The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (names, email addresses, etc.).

SSL encryption

This site uses SSL encryption for security reasons and for the protection of the transmission of confidential content, such as the inquiries you send to us as the site operator. You can recognize an encrypted connection in your browser's address line when it changes from "http://" to "https://" and the lock icon is displayed in your browser's address bar.

If SSL encryption is activated, the data you transfer to us cannot be read by third parties.

Information, blocking, deletion

As permitted by law, you have the right to be provided at any time with information free of charge about any of your personal data that is stored as well as its origin, the recipient and the purpose for which it has been processed. You also have the right to have this data corrected, blocked or deleted. You can contact us at any time using the address given in our legal notice if you have further questions on the topic of personal data.

Opposition to promotional emails

We hereby expressly prohibit the use of contact data published in the context of website legal notice requirements with regard to sending promotional and informational materials not expressly requested. The website operator reserves the right to take specific legal action if unsolicited advertising material, such as email spam, is received.

Data collection on our website

Server log files

The website provider automatically collects and stores information that your browser automatically transmits to us in "server log files". These are:

These data will not be combined with data from other sources.

The basis for data processing is Art. 6 (1) (b) DSGVO, which allows the processing of data to fulfill a contract or for measures preliminary to a contract.

Contact form

Should you send us questions via the contact form, we will collect the data entered on the form, including the contact details you provide, to answer your question and any follow-up questions. We do not share this information without your permission.

We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6 (1)(a) DSGVO. You may revoke your consent at any time. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.

We will retain the data you provide on the contact form until you request its deletion, revoke your consent for its storage, or the purpose for its storage no longer pertains (e.g. after fulfilling your request). Any mandatory statutory provisions, especially those regarding mandatory data retention periods, remain unaffected by this provision.


If you would like to receive our newsletter, we require a valid email address as well as information that allows us to verify that you are the owner of the specified email address and that you agree to receive this newsletter. No additional data is collected or is only collected on a voluntary basis. We only use this data to send the requested information and do not pass it on to third parties.

We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6 (1) (a) DSGVO. You can revoke consent to the storage of your data and email address as well as their use for sending the newsletter at any time, e.g. through the "unsubscribe" link in the newsletter. The data processed before we receive your request may still be legally processed.

The data provided when registering for the newsletter will be used to distribute the newsletter until you cancel your subscription when said data will be deleted. Data we have stored for other purposes (e.g. email addresses for the members area) remain unaffected.